Description

Recognised nationally and internationally as one of the most important factors for attracting many types of conferences, in particular those affiliated to international associations, the report contains research undertaken among UK destinations and venues, overseas destinations and UK-based professional conference organisers and event management agencies.

The extent to which the UK and UK destinations may be placed at a competitive disadvantage because of the levels of support offered by key competitors when bidding to attract major international events is also assessed, together with an indication of the costs and missed opportunities resulting from failed bids.