Description

This paper pulls together the results from a number of studies around the world examining and assessing the value of business events to national economies and to wider society in general (often referred to as 'beyond tourism benefits'). It provides a critique of the various studies and also makes recommendations for other countries to undertake new studies.This paper pulls together the results from a number of studies around the world examining and assessing the value of business events to national economies and to wider society in general (often referred to as 'beyond tourism benefits'). It provides a critique of the various studies and also makes recommendations for other countries to undertake new studies.